Offline Partners

Map ALL your partners

Crossbeam welcomes partners of all shapes and sizes, online and off. Account map with any partner you’re not actively connected with in the platform – all you need is a data source to get started.

For GTM TEAMS

Unlock the full value of Account Mapping

No more sifting through endless, outdated spreadsheets. Maximize the value of your partner network by seamlessly uncovering offline revenue potential.

Access Your Full Ecosystem

See your full ecosystem in one place

Account map with Offline Partners as if they were already on the platform with you. Search, sort, and filter your partner page to find, reveal, or hide Offline Partners. Use them to run reports, receive overlap notifications, and push overlaps into your outbound integrations — even update profiles with new data to keep them fresh.

Offline Partners highlighting an offline partner
Keep Data Safe

Control how data is shared

Offline Partners remain private to your org and cannot be shared with other partners. Reduce the security risk of sharing spreadsheets, and keep data in the hands of intended parties using Crossbeam.

Quantify the Value

Prove the value of new partnerships

Quantify the value of new partnerships with robust reporting and analytics. Use Offline Partners to advocate for new integrations, identify co-sell opportunities, and validate your better-together story.

Account mapping highlighting a certain overlap count.
Hear from an Ecosystem expert

“Offline Partners not only addressed data privacy concerns but also empowered us to execute a successful joint marketing campaign, a prime example of how Crossbeam’s innovative solutions can overcome limitations and enhance collaboration in the partnership ecosystem.”

Simon Williams
Senior Director, Commercial Service Partnerships

Bring ELG to life

ELG Insider is the hub for the tactics and stories that help you drive revenue, grow your career, and stay ahead of the market with original research and analysis.
Your ELG buy-in playbook: How to bring your org’s key players on board

Leveraging an ecosystem to drive sales can only thrive as a joint effort with leadership and every GTM function. Here's some help to bring them onto Team ELG.

The 5 phases of co-selling for rolling out your new tech partnership

When and how to engage your sales team in co-selling with tech partners to generate wins, increase buy-in, and produce ongoing results.

Ecosystem Ops 101: 6 Ways to Drive Efficiency and Maximize the ROI of Your Partner Program

Ecosystem Ops: Establishing the workflows, tools, and processes for growing your partner ecosystem and driving repeatable results

Frequently asked questions

Don't leave your questions unanswered.
How do you define an Offline Partner?

Offline Partners are those that do not have a Crossbeam account, but you as a company have data you can use for account mapping purposes. Offline Partners look a lot like your regular partners, but are denoted as Offline with a ghost icon within the Crossbeam application.

How many Offline Partners can I add to Crossbeam?

If you are on our free Explorer plan, you can add one Offline Partner with three standard populations. If you’re on a paid plan, you can add unlimited Offline Partners and configure up to three standard populations for each.

Why should I include my Offline Partners

Including your Offline Partners within Crossbeam allows you to take advantage of Crossbeam’s Account Mapping and Reporting tools rather than working from within multiple spreadsheets. This empowers customers to expand their ecosystem, streamline data management, gain actionable insights, and demonstrate the value of partnerships to Offline Partners.

Turn your ecosystem into your #1 revenue source

Instantly capture insights from your ecosystem in less than a minute.