The new way to go-to-market
The old GTM playbooks aren’t working. Ecosystem-Led Growth (ELG) isn't just another buzzword—it's a game-changing strategy transforming how companies attract, convert, and grow customer relationships by leveraging their partner ecosystems.
Crossbeam powers Ecosystem-Led Growth
Build a stronger pipeline
Automatically surface mutual customer and prospect accounts from your partners and get a glimpse into their CRMs. Know what companies are buying and which deals are heating up so you can build higher quality pipeline.
Target the right accounts
Make sure your teams are focused on the most promising prospects and opportunities with insights only your ecosystem can provide. Use AI to give reps the next best steps to take action.
Keep customers longer
Identify your top performing partners to drive greater customer value. Uncover upsell opportunities and create product stickiness to keep your customers around longer.
Break into new markets
Use ecosystem data to expand your ICP and addressable market by uncovering new territories, industries, and verticals.
Here's how it works
They’re stepping up their sales game with Crossbeam
Bring ELG to life
Successful ELG playbooks are built around four things at their core: tooling, data, buy-in, and the chain reaction between them that fuels accelerated growth.
Strategic partnerships with SIs can be a game-changer for SaaS revenue growth. Bloomreach's Rachel Fefer shares important lessons for getting it right.
ELG turns your partner ecosystem into your company’s most efficient and scalable source of revenue growth. Learn how it works, and why it's transforming SaaS GTM.
Turn your ecosystem into your #1 revenue source
Instantly capture insights from your ecosystem in less than a minute.