Ecosystem-Led Sales: Deals and Revenue

Actionable tips and playbooks for sales pros, inspired by monthly data. Includes expert insights and success stories on topics like co-selling, qualifying leads, and more.

Don’t miss these

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4
 minutes
New data: Involving partners in deals increases win rate for nearly every ecosystem size and type
by
Evie Nagy

Data from the Crossbeam network gives new insight into how partner involvement in deals lifts your sales team's win rate compared to deals without partners.

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2
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Crossbeam explains: Co-selling
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Following to lead: How to win buyer-driven deals
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Good sales leader / bad sales leader
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Crossbeam has acquired partnered: Co-selling will never be the same
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Map your partner’s org chart & boost partner-sourced revenue by 40%
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No opportunities lost: The Crossbeam guide to co-selling with tech partners
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The 15+ questions that accelerate co-selling
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Your partner ecosystem can help you close millions in end-of-quarter opportunities
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Everything you need to know to build a reseller program
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Don’t waste your prospect’s time on discovery. Speed up the sales qualification process with partners
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Harness your sales reps as channel managers
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The big bet: Why 23% of companies are all in on co-selling
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7
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The four main sales pain points from 2022 and how to beat them
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Partners contribute to 58% of the revenue of top performers (and 5 other sales stats)
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4 parts of the sales cycle where partnerships can help
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The secret to a successful second sales call: involving a partner
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How sales teams leverage their ecosystems to enter every deal with confidence
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11
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The 5 phases of co-selling for rolling out your new tech partnership
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8
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Get your sales team excited about co-selling with a 50% faster time to close
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Partnerships 101: What is cross-selling?
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SaaS reseller partnerships: What they Are & How They Work
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9
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7 tips for co-selling like a supernode
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Partnerships 101: What is co-selling?
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7
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8 times sales reps won the deal by co-selling with partners
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7
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Tech ecosystem maturity: How to level up your co-selling workflows
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2
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How Gong x Chili Piper’s pipeline-acceleration partnership fuels their customers’ sales — and their own
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8 ways to treat your co-selling partners with R-E-S-P-E-C-T
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13
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15+ questions to help your sales reps master their co-selling motions
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12
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How to use CRM data & automation to nurture your co-selling relationships
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1
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Your Slack Connect channels: Now powered by Crossbeam
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6
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You should train your sales team to be tech stack experts
Article
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7
 minutes
AEs are leveraging ecosystem-led sales to close deals 46% faster
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2
 minutes
How to contribute millions in sales pipeline via warm intros and the "fast follow"
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7
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3 steps to ensure partnerships outperforms outbound sales
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6
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4 ways partner-sourced leads outperform cold leads every time
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5
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Cold outbound isn’t dead. Here’s what Sales leaders say are the most cost-effective sales strategies in 2023
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7
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How to make your first co-selling motion a success: SugarCRM’s step-by-step guide
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8
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How we use partner data to drive conversions and product-led growth
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1
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Speed up deals with this warm intro email template
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5
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The anatomy of a partnership: A partner lead versus a cold lead
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7
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The subtle art of a warm intro: How to set your sales team up for success
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9
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It’s time for the other CEO: Chief Ecosystem Officer